Candace Johnson Named Marketing Director for Alabama Black Belt Adventures Association
Candace Johnson, a tourism veteran with over 20 years of experience, has been appointed as the new marketing director for the Alabama Black Belt Adventures Association (ALBBAA). Her role will focus on promoting the unique tourism offerings, heritage, and communities…
Birmingham, AL, October 19, 2026 —
Candace Johnson, a tourism veteran with more than 20 years of experience, has been appointed marketing director for the Alabama Black Belt Adventures Association, known as ALBBAA. In the role, she will focus on promoting the Black Belt region’s tourism offerings, heritage and communities to travelers nationwide.
The appointment places Johnson in a position centered on communicating the region’s appeal to a national audience. The stated remit encompasses both tourism offerings and the heritage and communities associated with the Black Belt. No specific marketing campaigns, target audiences beyond travelers nationwide, or promotional channels were identified in the information provided.
Johnson’s more than two decades of experience in tourism is the only detail provided about her professional background. Her previous positions, employers and areas of specialization were not specified. The information also did not include a date for the appointment or details about when she will begin the role.
ALBBAA’s stated focus for the director’s work is to promote the region to travelers across the country. Further details about the association’s plans, the tourism offerings it intends to highlight, or how the work will be carried out were not provided. The appointment information likewise did not include a statement from Johnson or the association.
Story summarized from the original created by Staff on www.alreporter.com, see more information here.
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